The collection of the Toy Museum began "for fun" thanks to the passion for toys of the antique dealer Michele Chiesa in Bra. Michele Chiesa, was helped by his son Giovanni and for thirty years they managed to purchase objects, particular and rare pieces thus creating one of the most important collections in Piedmont which includes not only industrial or handicraft products, but also family and/ or popular products with features that are peculiar to the history of playing. At the beginning
The exhibition of the museum is divided into four main sections in addition to the reception room and the laboratory room. The girls’ games sections collects games that were once almost exclusively used by girls such as the precious dolls made of Bisquit porcelain and the Lenci dolls. In the boys’ games section we can see toy soldiers and toys of military inspiration as well as tin toys that reproduce old means of transport, soccer, pinball and bowling. The light blue room collects dynamic games such as tricycles, bicycles and pedal cars, planes and horses. The last section hosts a series of small theatres, marionettes and puppets as well as an important collection of historical comics. You can also find a rich collection of vintage school objects and toy musical instruments.
Did you know that the museum displays a real plane that was transformed by an ingenious dad into a toy pedal plane?
Did you know that some dolls' hair has real hair that poor women used to sell to earn something?
Did you know that in a showcase of the museum there are dolls made of a cloth that takes the name of the lady, Helena Konig called Lenci, who made them?
Did you know that the Toy Museum represents one of the most beautiful collections of Piedmontese games?